This expansion is in line with the brand's strategy to reach out to more customers as it strengthens its foothold in the region.
VLCC, beauty and wellness brand, is eyeing to launch 14 wellness centres and five skill development institutes in Tamil Nadu in 2019. This expansion is in line with the brand’s strategy to reach out to more customers as it strengthens its foothold in the region.
At present, the company is operating 11 centres in the state.
Vandana Luthra, Founder of VLCC Healthcare Ltd, said, "Tamil Nadu is an important market for us and we are extremely happy with the uptake of beauty, health and wellness segment in the state. The network expansion has been well-planned to reach out to every customer not just in Chennai, but also in Coimbatore and Madurai."
Besides advanced beauty and skin care treatments, VLCC is offering latest body sculpting and scientific weight-loss procedures such as DNA Wellness and Coolsculpting to customers in the state.
"VLCC also has planned to add more institutes to contribute to the skill development of the youth for their employability in the wellness sector," Luthra stated.