Hotline: 1800 102 2007
Hotline: 1800 102 2007
Aug, 24 2018

Oriflame to bring a line of skincare products for men

The men’s skincare range is a set of 4 products which will give the optimal benefits for the skin if used together.

Oriflame to bring a line of skincare products for men

Oriflame will launch a range of skincare products for men, called Novage Men, in the country. The men’s skincare range is a set of 4 products which will give the optimal benefits for the skin if used together.

Earlier, Novage brand was primarily catering to women consumers. But after seeing that the men skincare market is growing at 14%, the company has extended the brand for the men.

Manufactured in Europe, these products will be launched soon in the Indian market. The company also said that once it builds up the volume, then it may decide on manufacturing it locally. Currently, Oriflame has a manufacturing facility in Noida and Roorkee.

Naveen Anand, Senior Director, Marketing, Oriflame South Asia, said, “We are excited about it. We also need some amount of education around it as taking care of skin doesn't come naturally to men. A lot of training is required to promote the range. And once the right education and training have been imparted regarding the men skin care, we are supremely confident about the product to do well.”

sharebtn
Comment
user
email
mobile
address
star
Related opportunities
  • Preschools
    About Us: Rio Preschool, which started five years ago with an..
    Locations looking for expansion Karnataka
    Establishment year 2014
    Franchising Launch Date 2018
    Investment size Rs. 2lac - 5lac
    Space required 1000
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Bangalore Karnataka
  • Others Food Service
    About Us: Well established brand with great fan following. Passionate management team..
    Locations looking for expansion Haryana
    Establishment year 2018
    Franchising Launch Date 2020
    Investment size Rs. 20lac - 30lac
    Space required 720
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Faridabad Haryana
  • About Us: "SHISHURANJAN" is one of the oldest Toy sellers of all..
    Locations looking for expansion Rajasthan
    Establishment year 1975
    Franchising Launch Date 2018
    Investment size Rs. 10lac - 20lac
    Space required 300
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Jaipur Rajasthan
  • Quick Service Restaurants
    About Us: Tandoori Hut is an upmarket of Unique Soya Products..
    Locations looking for expansion Delhi
    Establishment year 2016
    Franchising Launch Date 2019
    Investment size Rs. 10lac - 20lac
    Space required 300
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater New delhi Delhi
Insta-Subscribe to
Entrepreneur
Magazine
sme-80x109
For hassle free instant subscription, just give your number and email id and our customer care agent will get in touch with you
email
mobile
OR Click here to Subscribe Online
Daily Updates
Submit your email address to receive the latest updates on news & host of opportunities