Hotline: 1800 102 2007
X
Search Business Opportunities
Jul, 13 2016

back2basics launches an ‘Experiential Farm’ to give visitors a real taste of ‘Organic Products’

The company owns a farm which is spread across 3.5 acres, where consumers can learn about their chemical-free production techniques and pick the products on their own.

back2basics, a Bangalore based organic farming startup, has introduced a unique experience in the field of organic farming, called an ‘Experiential Farm Visit’. This farm visit is the first of its kind in India, which allows an individual or a group of people to visit the farm, experience, pluck, eat and enjoy organic produce with absolutely no commercials involved.

The experiential farm, a mere 20-minute drive from ITPL, Whitefield, houses varieties of both exotic and local produce. Now, consumers can visit their experiential farm and see high-quality organic production, right from seed to harvest. Founded by S Madhusudhan, the company owns a farm which is spread across 3.5 acres, where consumers can learn about their chemical-free production techniques and pick the products on their own. Free farm visits are facilitated once a month for a group of 30 people registered online.

By applying several management techniques to improve current agricultural practices, back2basics is a unique blend of ancient wisdom and modern science. It currently produces 90 plus varieties of fruits, vegetables, greens and cold-pressed oils in the farms spread across close to two hundred acres around Bangalore.

On this launch, Madhusudhan, Founder & Chief Farmer, back2basics, commented, “The reason we decided to launch an experiential farm is because 99.9 per cent of consumers don’t know the source of the organic fruits & vegetables that they buy and consume. People buy their footwear from air-conditioned showrooms but don’t hesitate to buy their fruits & vegetables from the footpaths. By inviting people to come visit our farm, free of charge, we are able to connect the end consumer to the actual producer of their food. This is something no other retailer or aggregator in our space is able to do today.”

Bhairavi Madhusudhan, Idea Cultivator, back2basics also said, “Our goal is to make buying organic vegetables a norm in our segment of households. More importantly, we want to make ‘going organic’ a way of life. Our experiential farm was introduced to add a layer of credibility and honesty to all what we do today at back2basics. Promoting a healthy lifestyle by educating the consumer and their families, through experience, on the benefits of organic farm fresh produce, is the sole objective of our experiential farm visits.”

Comment
Related opportunities
  • After School Activities
    Started in 2009, SportyBeans is India’s most reputed non-competitive multi-sport..
    Locations looking for expansion Maharashtra
    Establishment year 2009
    Franchising Launch Date 2010
    Investment size Rs. 10lac - 20lac
    Space required 1200-1500 sq.ft
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Maharashtra
  • EuroKids pre-schools in 2001 with the idea of providing a..
    Locations looking for expansion Maharashtra
    Establishment year 1997
    Franchising Launch Date 2001
    Investment size Rs. 10lac - 20lac
    Space required 150
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Mumbai City Maharashtra
  • About  THE KETTLERY (CPK Food and Beverages Pvt. Ltd.) An exclusive tea..
    Locations looking for expansion Gujarat
    Establishment year 2015
    Franchising Launch Date 2015
    Investment size Rs. 20lac - 30lac
    Space required 400 - 800 Sq.ft
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Ahmedabad Gujarat
  • Kids/Candy Stores
    JOIN INDIA’S 1st ZERO ROYALTY FRANCHISE MODEL - Khilonewala Toy Library! About..
    Locations looking for expansion Madhya Pradesh
    Establishment year 2011
    Franchising Launch Date 2013
    Investment size Rs. 2lac - 5lac
    Space required 200
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Indore Madhya Pradesh
  • Join Hands With No.1 U.K. Concept International Preschool Chain SANFORT is..
    Locations looking for expansion Uttar Pardesh
    Establishment year 2009
    Franchising Launch Date 2010
    Investment size Rs. 10lac - 20lac
    Space required 2000
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Ghaziabad Uttar Pardesh
  • About Us: Join hands with Iris Florets - the happy play..
    Locations looking for expansion Telangana
    Establishment year 2014
    Franchising Launch Date 2015
    Investment size Rs. 5lac - 10lac
    Space required 2000
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Hyderabad Telangana
  • Fine Dine Restaurants
    People whose INVESTMENT CAPACITY less than 25 Lacs should not..
    Locations looking for expansion New Delhi
    Establishment year 1950
    Franchising Launch Date 2000
    Investment size Rs. 50lac - 1 Cr.
    Space required 1500
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Central Delhi New Delhi
  • Quick Service Restaurants
    To own a business in food & beverages industry, Chick..
    Locations looking for expansion Tamil Nadu
    Establishment year 2009
    Franchising Launch Date 2013
    Investment size Rs. 5lac - 10lac
    Space required 100
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Salem Tamil Nadu
  • World's Largest Flower Retail Chain - Ferns N Petals Pvt...
    Locations looking for expansion New Delhi
    Establishment year 1994
    Franchising Launch Date 2000
    Investment size Rs. 5lac - 10lac
    Space required 150-300 sq feet
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater New Delhi New Delhi
  • Join Hands with Apollo diagnostics and start a business that..
    Locations looking for expansion Andhra Pradesh
    Establishment year 2002
    Franchising Launch Date 2015
    Investment size Rs. 2lac - 5lac
    Space required 200
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Hyderabad Andhra Pradesh
  • Others Consultancy
    Want to invest in a Water Care franchise business? Partner..
    Locations looking for expansion Chhattisgarh
    Establishment year 2006
    Franchising Launch Date 2012
    Investment size Rs. 2lac - 5lac
    Space required 250
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Raipur Chhattisgarh
  • Car wash / Ceramic Coating / Detailing
    Auto Herb - a proven business opportunity in Car Cleaning..
    Locations looking for expansion Maharashtra
    Establishment year 2014
    Franchising Launch Date 2015
    Investment size Rs. 10lac - 20lac
    Space required 1000
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Pune Maharashtra
  • CAD/CAM/CAE & Multimedia
    EduCADD is ISO 9001 : 2008 certified one of the fastest growing company..
    Locations looking for expansion Karnataka
    Establishment year 1999
    Franchising Launch Date 2005
    Investment size Rs. 10lac - 20lac
    Space required 1000
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Bengaluru Karnataka
  • Laziz opens 100+ Stores across India in 2017 LAZIZ  PIZZA ™..
    Locations looking for expansion Maharashtra
    Establishment year 2010
    Franchising Launch Date 2012
    Investment size Rs. 5lac - 10lac
    Space required 200
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Kolhapur Maharashtra
  • About Us: KRS Educreations Pvt Ltd brings a pre-school franchise model..
    Locations looking for expansion Uttar Pardesh
    Establishment year 2015
    Franchising Launch Date 2015
    Investment size Rs. 5lac - 10lac
    Space required 1000 - 2000 Sq.ft
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Ghaziabad Uttar Pardesh
  • Ice creams & Yogurt Parlors
    Want to enhance the joy of eating by creating a..
    Locations looking for expansion Delhi
    Establishment year 2005
    Franchising Launch Date 2009
    Investment size Rs. 5lac - 10lac
    Space required 50
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater New delhi Delhi
  • Kids & Infant Products
    Want to be financially Independent? Want to work with convenience..
    Locations looking for expansion Gujarat
    Establishment year 2006
    Franchising Launch Date 2014
    Investment size Rs. 50 K - 2lac
    Space required -NA-
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Ahmedabad Gujarat
Insta-Subscribe to
The Franchising World
Magazine
For hassle free instant subscription, just give your number and email id and our customer care agent will get in touch with you
OR Click here to Subscribe Online
Daily Updates
Submit your email address to receive the latest updates on news & host of opportunities