Hotline: 1800 102 2007
X
Search Business Opportunities
Feb, 13 2017

The Body Shop drops price to increase its cosmetic market share

The company said, "The price change will make The Body Shop a more accessible beauty brand."

UK cosmetics brand The Body Shop has dropped prices across its products by 20-30 percent in India, as it aims to increase its share in an intensely competitive cosmetics market.

The company said, "The price change will make The Body Shop a more accessible beauty brand."

In India for close to a decade, The Body Shop claims its products are 100 percent 'vegetarian', and sells across 150 stores.

The Body Shop India chief operating officer Shriti Malhotra said: "Lower prices of our best sellers will bring affordable beauty closer to diverse consumers across age groups and geographies, recruiting new consumers along the way.”

Comment
Related opportunities
  • Professional Education coaching
    About: ICA was founded in 1999, and began its journey with..
    Locations looking for expansion Delhi
    Establishment year 1999
    Franchising Launch Date 2018
    Investment size Rs. 10lac - 20lac
    Space required -NA-
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater New delhi Delhi
  • Electric Two Wheelers
    About Us: Joy E-Bike: India’s one of the leading entrants in..
    Locations looking for expansion Gujarat
    Establishment year 2016
    Franchising Launch Date 2018
    Investment size Rs. 10lac - 20lac
    Space required 500
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Ahmedabad Gujarat
  • Casual dine Restaurants
    About Us: Launched in 2010, Mamagoto is a fusian pan aisian..
    Locations looking for expansion Delhi
    Establishment year 2010
    Franchising Launch Date 2018
    Investment size Rs. 2 Cr. - 5 Cr
    Space required 1500
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater New delhi Delhi
  • Multi Cuisine Restaurant
    About Us: Shaking up the traditional food & drink space with..
    Locations looking for expansion Gujarat
    Establishment year 2004
    Franchising Launch Date 2018
    Investment size Rs. 1 Cr. - 2 Cr
    Space required 3000
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Ahmedabad Gujarat
Insta-Subscribe to
The Franchising World
Magazine
For hassle free instant subscription, just give your number and email id and our customer care agent will get in touch with you
OR Click here to Subscribe Online
Daily Updates
Submit your email address to receive the latest updates on news & host of opportunities