SEO
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Gautam Sharma Nov 30 2021 - 6 min readNothing beats search engine optimisation when it comes to an affordable, sustainable marketing strategy that helps you drive traffic, generate leads, and get sales. 70% of marketers consider SEO more effective than PPC. However, SEO is constantly changing, with Google frequently updating its algorithm and ranking factors. Presently, Google uses over 200 factors to rank websites. ...
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Sneha Santra Dec 17 2018 - 4 min readWith the digital amalgamation in every sector of commerce, it is important to be a pro in promoting your business online. Gone are the days when customers would cover miles to visit your store. E-commerce with its booming and expanding reach has earned the reputation of easy and stay-at-home access to a plethora of items ...
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Madhusree Chowdhury Oct 11 2017 - 4 min readPeople buy what they remember. The impression created by brands keeps them active in the mind of the customers. The efforts made by the brands establish them in the market and keep them in a formidable position to tackle competition. Brand visibility is of utmost importance that decides the fate of the products and services ...