Hotline: 1800 102 2007
X
Search Business Opportunities
Jun, 08 2018

Starbucks raises price of a brewed coffee in most US stores

The company has also rolled out specialty drinks over the years that tend to cost more.

US based coffee chain, Starbucks has raised the price of a regular drip coffee by 10 cents to 20 cents in most U.S. stores, putting a small brewed coffee at $1.95 to $2.15 in most locations making it more expensive for the brand loyals.

The company said prices haven't changed on drinks such as lattes and iced coffees in most stores.

Overall, Starbucks Corp. says it has hiked prices by an average of 1 to 2 percent in the past year, which it said was in line with industry practices - though the increase may be higher for particular drinks. The company has also rolled out specialty drinks over the years that tend to cost more.

Sara Senatore, a senior analyst who covers the restaurant industry for AB Bernstein, noted that the average annual price increase for a tall brewed coffee at Starbucks has been 1.7 percent over time. She said that is similar to overall inflation rates, meaning the price hasn't risen in real terms.

Starbucks said it is always evaluating prices and that the latest change "was not related to last week's store closures and trainings." The company had closed its U.S. stores for several hours last week to train employees on bias awareness after an outcry over the arrests of two men in Philadelphia earlier this year.

Comment
Related opportunities
  • Publications & Print Media
    About: Jennard Galleries helps to create motivating workplaces where employees and..
    Locations looking for expansion Karnataka
    Establishment year 2003
    Franchising Launch Date 2017
    Investment size Rs. 10lac - 20lac
    Space required 0
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Bangalore Karnataka
  • Casual dine Restaurants
    Café Udupi Ruchi, is a restaurant which will provide the..
    Locations looking for expansion Karnataka
    Establishment year 2014
    Franchising Launch Date 2016
    Investment size Rs. 10lac - 20lac
    Space required 100
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Bangalore Rural District Karnataka
  • Casual dine Restaurants
    About Us: Manbhavan means ‘pleasing mind’ and we do it by..
    Locations looking for expansion Maharashtra
    Establishment year 2017
    Franchising Launch Date 2017
    Investment size Rs. 50lac - 1 Cr.
    Space required 1600
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Nashik Maharashtra
  • Beauty Salons
    About: Waves is a well-established and renowned chain of salons &..
    Locations looking for expansion Delhi
    Establishment year 2013
    Franchising Launch Date 2017
    Investment size Rs. 20lac - 30lac
    Space required 600
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater New delhi Delhi
Insta-Subscribe to
The Franchising World
Magazine
For hassle free instant subscription, just give your number and email id and our customer care agent will get in touch with you
OR Click here to Subscribe Online
Daily Updates
Submit your email address to receive the latest updates on news & host of opportunities