Hotline: 1800 102 2007
X
Search Business Opportunities
Jul, 10 2018

FSSAI develops tool kit to promote safe, healthy food

The Eat Right tool kit would serve as a supplementary engagement resource to be mainstreamed in the national nutrition and public health programmes.

Seeking to promote safe and healthy food, FSSAI today said it will provide a training tool kit to health workers at the proposed 1.5 lakh wellness centres under the Ayushman Bharat Scheme for raising public awareness on the issue at the grass root levels.

The Food Safety and Standards Authority of India (FSSAI) will tomorrow launch a national campaign -- The Eat Right Movement -- with health and wellness centres to integrate its existing initiatives 'Safe and Nutritious Food' (SNF) at schools, home and workplace as well as food fortification, its CEO Pawan Kumar Agarwal said.

"Under this movement, we have developed a tool kit for health workers as well as citizens. This will be made available and integrated to 1.5 lakh health and wellness centres. We want to scale up our existing initiatives and reach out to masses," he told .

The Eat Right tool kit would serve as a supplementary engagement resource to be mainstreamed in the national nutrition and public health programmes, he said, adding that the focus is on preventive healthcare through social and behavioral change on eating safe and healthy food.

FSSAI's Chief Management Service Officer Madhavi Das said the tool kit has clear and simple message on eating healthy food and avoiding food with high fat, sugar and salt.

It also includes components on eating safe such as maintaining hygiene and sanitation and food adulteration.

"We are also bringing out TV commercial as well as posters to spread awareness about eating safe and healthy food," she said.

The tool kit is designed to provide food safety and nutrition messages for citizens in an interesting and engaging manner.

It aims to train frontline health workers, under the Ayushman Bharat, ASHA and Anganwadi schemes, to deliver these messages effectively to prevent non-communicable diseases like diabetes, obesity and heart ailments, and avoid food borne diseases.

"Healthy diet is one of the key responses to the rising incidence of non-communicable diseases," Das said.

Under the Ayushman Bharat Scheme, the government aims to open 1.5 lakh health and wellness centre by 2022, which would be equipped to treat host of diseases, including blood pressure, diabetes, cancer and old-age illness.

Comment
Related opportunities
  • Cosmetics & Beauty Product Stores
    About Us:  Incorporated in 2010, at Mumbai (Maharashtra, India), we &ldquo..
    Locations looking for expansion Maharashtra
    Establishment year 2010
    Franchising Launch Date 2018
    Investment size Rs. 10lac - 20lac
    Space required 200
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Mumbai Maharashtra
  • Career Counselling & Brain Programming
    About Us: Academic Evolutionz (AE) office is located Delhi, India. Our..
    Locations looking for expansion Delhi
    Establishment year 2011
    Franchising Launch Date 2018
    Investment size Rs. 5lac - 10lac
    Space required 100
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater New delhi Delhi
  • Others Dealers And Distributors
    About Us: Mad About Dogs (MAD), an ambitious venture of Mad..
    Locations looking for expansion Delhi
    Establishment year 2006
    Franchising Launch Date 2018
    Investment size Rs. 10lac - 20lac
    Space required 400
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater New delhi Delhi
  • Others Food Service
    Longlive Pizza Franchise Form About Us: This form is simply a request..
    Locations looking for expansion Tamil nadu
    Establishment year 2014
    Franchising Launch Date 2017
    Investment size Rs. 10lac - 20lac
    Space required 150
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Chennai Tamil nadu
Insta-Subscribe to
The Franchising World
Magazine
For hassle free instant subscription, just give your number and email id and our customer care agent will get in touch with you
OR Click here to Subscribe Online
Daily Updates
Submit your email address to receive the latest updates on news & host of opportunities