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Nov, 02 2018

Charcoal Eats set to enter Middle East and Europe

It eyes expansion in Middle East through Bahrain with about 8-10 outlets and then expand to other countries in the area.

Charcoal Eats is planning to enter international markets starting with the Middle East and Europe.

Currently, Quick Service Restaurant (QSR) startup is present in about 30 locations across 11 cities in India. It eyes expansion in the Middle East through Bahrain with about 8-10 outlets and then expand to other countries in the area. Apart from the Middle East, the firm is looking to foray into the United Kingdom with 4-5 outlets by March 2019.

Anurag Mehrotra, Co-founder & CEO, Charcoal Eats, said, "Going forward, we will maintain a dual focus for India expansion - opening more outlets in metros (Mumbai, Delhi NCR, Pune, Bengaluru, Chennai and Kolkata); and expanding into tier II cities, which we see as the future growth engines for the food space. Charcoal Eats intends to be at 75 outlets in India and 6 overseas by March 2019."

Charcoal Eats will collaborate with franchise partners for this international expansion.

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