Hotline: 1800 102 2007
X
Search Business Opportunities
Mar, 09 2018

Zomato Claims Extra 1.5 lakh Subscriptions For Its Gold service

Zomato was 30,000 subscribers short before it launched the programme.

Zomato has managed to get on board 1.5 lakh subscribers of Zomato Gold, a paid membership service which allows consumers to avail complimentary food and drinks at restaurants a blog post from the company said.

Zomato Founder, Deepinder Goyal in a blog posted that the Gurgaon-based online food ordering and restaurant discovery platform now has Alibaba's affiliate Ant Financial as an investor. “As many as 40% of the total subscriptions sold were through referrals.”

Zomato was 30,000 subscribers short before it launched the programme.

Goyal said in the blog, "According to our restaurant partners, increase in new customers and improvement in customer loyalty was the biggest driver for satisfaction with Zomato Gold. Additionally, we found that there is a three times increase in Zomato traffic on Gold vis-a-vis non-Gold restaurants. The increase in inbound requests from restaurant partners (more than 200 per month as we speak) further reinstates the excitement for Zomato Gold in the restaurant owner community.”

Comment
Related opportunities
  • About Us: Mahindra First Choice Wheels Ltd (MFCWL) is a part..
    Locations looking for expansion Maharashtra
    Establishment year 1999
    Franchising Launch Date 2003
    Investment size Rs. 30lac - 50lac
    Space required 1000
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Mumbai City Maharashtra
  • Competitive Exam Coaching Institute
    About Us: Sinhal Classes, founded by Prof. O P Sinhal is ..
    Locations looking for expansion Maharashtra
    Establishment year 1982
    Franchising Launch Date 2018
    Investment size Rs. 20lac - 30lac
    Space required 800
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Mumbai Maharashtra
  • Healthcare Products
    dr batra..
    Locations looking for expansion Maharashtra
    Establishment year 2012
    Franchising Launch Date 2012
    Investment size Rs. 20lac - 30lac
    Space required -NA-
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Mumbai City Maharashtra
  • Others Food Service
    About Us: Dhaba Cafe is a complete food hub with two..
    Locations looking for expansion Madhya pradesh
    Establishment year 2008
    Franchising Launch Date 2012
    Investment size Rs. 5lac - 10lac
    Space required 250
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Indore Madhya pradesh
Insta-Subscribe to
The Franchising World
Magazine
For hassle free instant subscription, just give your number and email id and our customer care agent will get in touch with you
OR Click here to Subscribe Online
Daily Updates
Submit your email address to receive the latest updates on news & host of opportunities