Wai Wai Noodles, Nepal's noodle maker CG Corp Global's noodle brand, has announced its foray in the quick service restaurant space.
A statement issued by the company said it plans to set up 1,500 noodle bars over the next five years under the brand Wai Wai City across multiple markets.
The statement said the restaurants will roll out in partnership with franchise and retail solution provider Franchise India, on an estimated investment of Rs 250 crore.
Gaurav Marya, Chairman, Franchise India, said, "The concept has been created considering the interests of youth. This is a scalable model and to expand it through the franchisee route, we will appoint development agents."
The USD2 billion CG Corp Global-owned Wai Wai has a 27 percent share of the noodles market in India, the statement said.
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