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Jan, 15 2018

Truefarm Foods To Raise Rs 100 Crore Through PE

Truefarm aims to replace most of the food items in daily diet with healthier, chemical free, nutritious and delicious alternatives.

100 percent organic food company Truefarm Foods India is looking at raising Rs 100 crore in the next 18-24 months from private equity investors to finance its expansion plans.

"We are having talks with private-equity investors to raise around Rs 100 crore in the next 18-24 months to fund our expansion and marketing plans," shared Ravi Jhakar, Director, Truefarm Foods.

Truefarm was setup two years back and is now ready to roll-out wide range of product offerings including pulses, superfoods, spices & nuts, breakfast items, flours & sweeteners.

The company has already tied-up with Reliance Fresh and other leading retail chains and aims to achieve a turnover of Rs 25 crore in the very first year of commercial operation.

"Over the past 18 months, we have invested in capacities, firmed up our products lines and forged distribution partnerships with global retailers including Walmart and Amazon. We are also targeting global consumers across key markets including India, UK, Singapore and USA," added Jakhar.

Truefarm aims to replace most of the food items in daily diet with healthier, chemical free, nutritious and delicious organic alternatives. The company has also appointed Ian Marber, a leading nutrition expert in UK as Director. The company has also engaged with farming communities across the world to cultivate 100 per cent organic crops.

"We are looking at reducing carbon footprint and eliminating diseases caused by toxins and chemicals in our food. The company see it as its responsibility to restore ecological balance which has been disturbed by centuries of exploitation and contamination of resources such as soil and water by use of chemicals. The company aims to replace most of the food items in daily diet with healthier, chemical free, nutritious and delicious organic alternatives “Jakhar added.

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