From farmers in Maharashtra.
PepsiCo, the major F&B giant in the country in partnership with the Clinton Foundation plans to source cashew fruit from farmers in Maharashtra for its Indian juice business.
According to PepsiCo the programme’s first Indian cashew harvest is underway. The fruit will be sourced from more than 2000 smallholder farmers in 2014 with plans to increase to 15000 farmers over the next five years.
Commenting on the partnership, Indra K Nooyi, said, “Sustainable agriculture is critical to PepsiCo’s supply chain and we have a long history of working with local farmers around the world in ways that strengthen our business and the communities in which we operate. This partnership is a great example of aligning business and societal priorities, and we see great potential in continued collaboration with the Clinton Foundation.