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May, 21 2014

Pepsi unveils team cans

Takes fans passion for IPL to the next level.

Soft drinks giant Pepsi has unveiled a set of eight Premier Edition Team Cans giving fans yet another opportunity to show their support for their favourite teams.

Fans can root for their favourite team with these cans which have been designed in partnership with each franchise and sport the teams' name, logo and crest celebrating individual team's spirit.

The can is priced at Rs 20 for a 250 ml can and are available across retail formats in respective team states throughout the Pepsi IPL 2014.

Speaking on the same, Ruchira Jaitly, Senior Director, Marketing (Social Beverages), PepsiCo India, said, "We are excited to celebrate partnerships with all teams by launching the collectible Premier Edition Team Cans."

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