"We are planning to sell seafood with them. We are really excited about the alliance as this will help us extend our product line to PepperTap's user baseâ€ said Deepanshu.
PepperTap, hyper local grocery delivery Services Company has tied up with Zappfresh to sell non-vegetarian items such as fresh pork, chicken and mutton to residents of Gurgaon.
Even though the service is currently in pilot run, PepperTap hopes to extend the same to people residing in other parts of the country soon. This partnership will work on the inventory led mode. Cold storage and stock facilities will be handled by Zappfresh and PepperTap will ensure the last mile delivery of meat products through its logistics network. "We are planning to sell seafood with them. We are really excited about the alliance as this will help us extend our product line to PepperTap's user base” said Deepanshu, co-founder of Zappfresh.com.
"We saw a huge overlap in our defining principles and product philosophy with Zappfresh. The brand has been instrumental in enhancing the meat buying experience for the Indian customer by relying on technology. The freshness and hygiene level of their products coupled with on-time delivery has made it a hit with a loyal customer base of 10,000 users in just three months. We aim to make the most of its popularity with this tie-up”, said Navneet Singh, co-founder and CEO, PepperTap.
Zappfresh, launched in July 2015 has delivered almost 6,000 orders a month, registering a growth rate of 60 per cent month on month. With two well-known brands who value customer service like no one else, this alliance is something that should get every meat-lover in Gurgaon smacking his lips.
Recently, PepperTap has raised $36 million in its Series B funding from Snapdeal, Sequoia India, SAIF and other new investors taking its total funding to $47 million.