Hotline: 1800 102 2007
X
Loading
Search Business Opportunities
Aug, 12 2013

Mc Donald’s to Move beyond Burgers

Mc Donald’s to cash in on the coffee market estimated at Rs 2,000 crore.

With profit on its mind, the US-based burger chain, is planning to bring its global coffee-house-styled food and drink chain 'McCafé' to get into the fast growing quick service restaurant (QSR) segment in India.

"This will help McDonald's deliver better margins. However, it will take at least one year  for the project to roll out. We are currently studying the model and looking at various permutations and combinations. We have no immediate plans as if now," said Mr. Rajesh Kumar Maini, General Manager -  Corporate Communication at McDonald's India.

Ms. Saloni Nangia, President, Technopak, says "Among the existing food formats, premiumisation is emerging as a strong trend owing to changing consumer habits. While McDonald's is the core flagship business, diversifying into other formats will help it to improve margins.”

Mr. Samir Kuckreja, Founder and CEO, Tasanaya Hospitality, says "Depending upon the format, a well-run QSR business in India can command 24-27% Ebitda margins compared to a cafe business, where it could be 15-20%.”

Comment
Related opportunities
  • Quick Service Restaurants
    About Us  Me, Waffle n More (MWM) is a quick service..
    Locations looking for expansion Delhi
    Establishment year 2017
    Franchising Launch Date 2018
    Investment size Rs. 10lac - 20lac
    Space required 100
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater New delhi Delhi
  •   About Us        Gallantry Salon is world’s first army theme..
    Locations looking for expansion Delhi
    Establishment year 2016
    Franchising Launch Date 2018
    Investment size Rs. 10lac - 20lac
    Space required 100
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater New delhi Delhi
  • Financial Investment & Trading
    About:Basan Equity Broking Ltd , Basan Commodity Broking Ltd and..
    Locations looking for expansion Telangana
    Establishment year 2007
    Franchising Launch Date 2017
    Investment size Rs. 50 K - 2lac
    Space required -NA-
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Hyderabad Telangana
  • Others Health Care & Fitness
    About:Aviators Air Rescue Ltd., is a pioneer in Helicopter Emergency..
    Locations looking for expansion Karnataka
    Establishment year 2005
    Franchising Launch Date 2017
    Investment size Rs. 5lac - 10lac
    Space required -NA-
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Bangalore Urban District Karnataka
Insta-Subscribe to
The Franchising World
Magazine
For hassle free instant subscription, just give your number and email id and our customer care agent will get in touch with you
OR Click here to Subscribe Online
Daily Updates
Submit your email address to receive the latest updates on news & host of opportunities