Lavazza introduces iTierra! Colombia in India

Lavazza, an Italian coffee brand, has launched iTierra! Colombia, a premium blend of coffee carefully designed and crafted from 100% Arabica, for the away-from-home segment in India.

iTierra! Colombia is a blend of fine washed arabica coffee beans, featuring aromatic harmony with a smooth taste enhanced by a characteristic sweetness and a rich body. The product is available in 1kg packs.

Lavazza has created iTierra! Colombia to provide its own take on Colombian varieties.  ¡Tierra! Colombia's beans are sourced from the fertile and uncontaminated Meta growing region, situated at the foot of Cordillera Oriental Mountains in the South American country.