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Apr, 11 2016

Cold Pressed juice brand 'Juice Up' opens first kiosk at Mall of India

Juice Up is presence across restaurants and bakery chain like La Opera, Olive, Soda Bottle Openerwala, Claridges, Bohemia and others.

Noida based Cold Pressed juice brand Juice Up opens first kiosk at Mall of India.

The raw, fresh juice brand was till now selling its product via online presence, HORECA and other retail formats.

“At first we will open 5-6 kiosks, see the kind of model we can create, we can sell and can we get a brand recall, if it all works we will expand the model,” shared Riju Gupta, Director, Juice Up.

Juice Up is presence across restaurants and bakery chain like La Opera, Olive, Soda Bottle Openerwala, Claridges, Bohemia and others.

It is also selling through retail stores like Modern Bazaar, Le Marche, Foodhall.

“We want to make product available at the right place and communicate the same to the consumer in a right way,” added Gupta who himself is a health conscious person and loves his Ready Steady juice which is beetroot speciality.

“Going forward you will see us at many more places when you will visit Delhi. You will also see our kiosk at different places.  We shall be at all Premium malls, corporate offices, and the places that people hang out,” Gupta added further.

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