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QSR Aug, 24 2017

Burger King reaches the 100 store mark in India

In addition to a sprawling 2-storeyed seating area accommodating 160 customers, the outlet boasts of a convenient drive-thru counter for those who wish to order on-the-go.

By Franchise India Bureau
Burger King reaches the 100 store mark in India

The American burger chain, Burger King is celebrating its 100 stores in India with the opening of an outlet in Jalandhar, Punjab recently. Located on GT road (Jalandhar-Ludhiana highway), near the campus of Lovely Professional University, the milestone store is a flagship outlet and the largest Burger King store in India.

Elated about the achievement, Burger King India CEO Rajeev Varman stated, “Our journey in India started with a global milestone, with India becoming the 100th operational country for Burger King. It is overwhelming to cross an iconic milestone in less than three years. We started our operations in India keeping our guests as the core focus, ensuring consistent innovative product development which satisfies the Indian taste palate. India is a unique market and we have consistently experimented with our menu to create offerings that are distinct from the global menu. Crossing a landmark milestone is a humbling experience and it only pushes us further to ensure the best for our guests.” “We also continue to upgrade our restaurant experience with more modern and youthful imagery. Our upcoming stores will be launched with the new Garden Grill design, aligned with the expectations and lifestyles of India’s millennial audiences,” he further said. 

Related: McDonald’s to roll all-day breakfast campaign in India

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