The group roped in cricketer Murali Vijay to endorse the brand.
Chennai-based Bangs Hospitality India Pvt Ltd, which owns the fast-food restaurant chain Bangs, is looking for a strategic investor.
The chain has 45 outlets in 15 cities across the country. Besides, it has one outlet in Qatar in a tie-up with a local partner-Exblowra Trading and Contracting Co. It also has plans for opening one outlet in Dubai.
Asvin Simon, CEO and Director, Bangs Hospitality, said, “Our target is to take the total number of outlets to at least 100 by the end of the next financial year.”
At present, it is expanding on the franchisee model. “However, the company owns 13 outlets at present. Our expansion will also be in the same model – where every third outlet will be company-owned.”