Hotline: 1800 102 2007
X
Search Business Opportunities
Apr, 15 2015

Au Bon Pain to open 55 cafes in next 18 months

Primarily, the chain will focus on cities like Hyderabad and Chennai, besides adding outlets in Kolkata and the Delhi region.

Au Bon Pain, RP-Sanjiv Goenka Group-led café bakery chain, is planning to open 55 cafés across the country over the next 18 months.

"We had announced expansion last year, but we later decided to focus on meeting customers' expectations first. We now are ready for a take-off," said Avarna Jain, founder of Au Bon Pain and daughter of RP-Sanjiv Goenka Group Chairman, Sanjiv Goenka.

At present, the café bakery chain has 20 outlets in Bengaluru, four in NCR and three in Kolkata.

Primarily, the chain will focus on cities like Hyderabad and Chennai, besides adding outlets in Kolkata and the Delhi region, added Jain. The chain will also have new Au Bon Pain café restaurants in Ballygunge, New Alipore and Alipore.

With annual turnover of Rs 17 crores, the chain has now realigned its strategy like localising menus and leveraging the franchisee route to expand. Hence, the company is aiming an increased turnover of Rs 24 crore by the end of the current fiscal.

"We are already localising the menus, on Bengali New Year we have introduced baked chicken wings, cucumber lemonade, sparkling nutty espresso and a few more," informed Jain.

Comment
Related opportunities
  • American Kidz, the pioneers in the field of Language training,..
    Locations looking for expansion Uttar Pardesh
    Establishment year 2009
    Franchising Launch Date 2010
    Investment size Rs. 2lac - 5lac
    Space required 1200
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater MEERUT Uttar Pardesh
  • Multi Cuisine Restaurant
    About: India Kitchen is one of the most popular and immensely..
    Locations looking for expansion Delhi
    Establishment year 2017
    Franchising Launch Date 2018
    Investment size Rs. 10lac - 20lac
    Space required 600
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater New delhi Delhi
  • Casual dine Restaurants
    About: Mamu’s Infusion is a highly-popular and renowned fine dine restaurant..
    Locations looking for expansion Rajasthan
    Establishment year 1990
    Franchising Launch Date 2017
    Investment size Rs. 50lac - 1 Cr.
    Space required 150
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Jaipur Rajasthan
  • Quick Service Restaurants
    About: Drifters Café started out of love for travelling. Strive to..
    Locations looking for expansion Delhi
    Establishment year 2015
    Franchising Launch Date 2018
    Investment size Rs. 10lac - 20lac
    Space required 200
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater New delhi Delhi
Insta-Subscribe to
The Franchising World
Magazine
For hassle free instant subscription, just give your number and email id and our customer care agent will get in touch with you
OR Click here to Subscribe Online
Daily Updates
Submit your email address to receive the latest updates on news & host of opportunities