online brands going offline
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Sneha Santra Mar 28 2019 - 3 min readWith the recent inundation of technology, customers are more inclined towards online shopping. Be it e-commerce or food, customers prefer to get things delivered at their doorsteps. Then why are online behemoths like Nykaa, UrbanLadder, Lenskart are so keen on expanding offline? This is because; the traditional brick and mortar store allows customers to go ...
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Franchise India Bureau Dec 28 2017 - 2 min readFitness League of India, FLI, India’s biggest fitness and most talked about fitness event has raised its first round of funding of 500K US$ with Asia's largest integrated Franchise and Retail Solution Company, Franchise India along with the many other investors. In one of its kind fitness extravaganza, FLI is revolutionizing the Indian fitness industry ...
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Ramanjit Kaur Sep 29 2017 - 4 min readBigshoebazaar.com, an online portal for multi-brand footwear has taken the franchise route to expand the presence of its offline stores. In an interview, Manmohan Agarwal, Director, Bigshoebazaar.com shares the inception, and future plans of the company. Ramanjit Kaur (RK): Brief us the inception of Bigshoebazaar.com. Manmohan Agarwal (MA): Bigshoebazaar.com is a unique company, which has ...