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Vaishnavi Gupta Sep 25 2020 - 2 min readSMAAASH, the popular Indian gaming and entertainment centre operator, is shutting down its operations due to the financial crisis. The decision to shut operations came amid continued lockdown, caused by the COVID-19 pandemic, and dwindling footfall in malls. SMAAASH, which had Sachin Tendulkar as its brand ambassador, was struggling to stay afloat for the last few ...
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Smita Nag Oct 05 2018 - 2 min readThere are so many startups and mid-time brands who give up, running in a loss being a major reason. Only recently PepsiCo India has turnaround its business, making a profit of Rs 190 crore in 2017-18 after a gap of 7 years. It’s understandable how tough it could have been for a brand of PepsiCo’s ...