The expansion is in line with the company’s plan to increase customer access and capture a higher market share.
Thomas Cook has expanded its footprint in Delhi with the addition of its outlet at West Punjabi Bagh. The expansion is in line with the company’s plan to increase customer access and capture a higher market share.
With this launch, Thomas Cook India’s distribution and reach in Delhi-NCR expanded to 20 consumer access centres, with 11 owned branches and 9 Gold Circle Partner (franchise) outlets. The company now has a total of 69 consumer access centres with 40 owned branches and 29 Gold Circle Partner (franchise) outlets in North India.
Rajeev Kale, President & Country Head (Holidays), MICE, Visa, Thomas Cook (India) Ltd, said, “Delhi-NCR is a crucial source market for Thomas Cook India and with strong growth of 15% YoY for our Holidays business, has been identified as a key driver of our strategic growth plan. Our new branch at Punjabi Bagh will give consumers access to a range of holiday products right at their doorstep.”
Deepesh Varma, Sr Vice President, Sales & Relationship Management (Foreign Exchange), Thomas Cook (India) Ltd, added, “Delhi-NCR offers us a significant opportunity for our forex business. Our selection of Punjabi Bagh’s prime location hence aims to catalyse growth by catering to its range of segments, including business, leisure, b-leisure and student travellers. Our promise of doorstep delivery within 4 hours is another step towards delighting our customers.”