Hotline: 1800 102 2007
Hotline: 1800 102 2007
May, 03 2019

JSW Group forays into paints business

JSW is foraying into paints through two verticals, namely industrial (coil coating) paints and decorative paints.

JSW Group forays into paints business

The Sajjan Jindal-led JSW Group is entering into the industrial and decorative paints business. The company’s move will see it take on heavyweights such as Asian Paints and Kansai Nerolac among others.

Parth Jindal, Managing Director of JSW Paints, said, “The entire paint industry and the entire journey to purchase paints for the consumer has become extremely cluttered and extremely complex. There are too many different types of paints available and it’s just become an extremely confusing proposition for the customer. We are going to simplify the entire process and keep the consumer at the core of our belief and make the entire process extremely simple.”

JSW is foraying into paints through two verticals, namely industrial (coil coating) paints and decorative paints. These paints will be available in three segments, luxury, premium and value. The company will provide any paint and colour within the category at the same price, unlike the present market scenario, where the price of paint differs on the colour.

JSW is eyeing to launch JSW Paints across the south and west India by September and nationally by 2022. In the initial phase, it has invested Rs 600 crore, which will go up to Rs 1,000 crore over the next 18 months. The company targets to garner a 10% market share over the next 8 years. 

Related opportunities
  • Cosmetics & Beauty Product Stores
    We are a Premium Quality Natural and Organic beauty and..
    Locations looking for expansion Haryana
    Establishment year 2017
    Franchising Launch Date 2018
    Investment size Rs. 5lac - 10lac
    Space required -NA-
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Gurgaon Haryana
  • Other Vocational Training
    About Us: The Playden (School Of Performing Arts, Sports & Fitness)..
    Locations looking for expansion Uttar pradesh
    Establishment year 2003
    Franchising Launch Date 2017
    Investment size Rs. 2lac - 5lac
    Space required 1500
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Noida Uttar pradesh
  • Agro Products & Commodities
    Association & Center for Transformation Through Innovative Ventures & Education..
    Locations looking for expansion DELHI
    Establishment year 2019
    Franchising Launch Date 2020
    Investment size
    Space required 200
    Franchise Outlets -NA-
    Franchise Type -NA-
    Headquater NEW DELHI DELHI
  • Quick Service Restaurants
    Well-established Brand: Successfully operating a chain of 13     outlets in..
    Locations looking for expansion Maharashtra
    Establishment year 2005
    Franchising Launch Date 2019
    Investment size Rs. 20lac - 30lac
    Space required 500
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Haveli Maharashtra
Daily Updates
Submit your email address to receive the latest updates on news & host of opportunities