The new showroom is equipped with a digital personalization studio enabled with customisation options.
Tata Motors-owned Jaguar Land Rover India has launched its first digital boutique showroom by Marqland in India at Cunningham Road, Bengaluru.
The new showroom is equipped with a digital personalization studio enabled with customisation options. It is also providing better customer access and display of both Jaguar and Land Rover’s portfolio.
Rohit Suri, President & Managing Director, Jaguar Land Rover India Ltd (JLRIL), said, “We are pleased to introduce a boutique showroom in one of our key markets, Bengaluru. Enabled by the latest in digital technologies, the brand new facility will help us enhance customer experience and engagement with the two iconic brands.”
The first boutique showroom from JLR India also showcases the latest accessories and branded goods.
In India, the Land Rover range includes the Discovery Sport, Range Rover Evoque, Discovery, the Range Rover Velar, Range Rover Sport and Range Rover, which is available through 27 authorised outlets.