Target customer would be metro cities and Tier-II cities
Fitness market in India is the third fastest growing market and rank number two in the world for total industry sales at approximately 4.4 billion pounds. TRUGYM brand is low priced business model which is giving people opportunity to improve their health and fitness at a price that might not have been affordable before.
TrueGym offers high quality facilities and equipment but an affordable price with additions like saunas and steam rooms. TrueGym have excellent relationships with suppliers which means our fit out and equipment costs are kept competitive.
TrueGym looking for entrepreneurial franchise partners that have demonstrated a passion and drive to deliver high quality levels of customer service and ensure brand standards are upheld.
Area for TrueGym club are 15000 square ft and the investment ranges from 600,000 to 850000 euros and the target customer would be metro cities and Tier-II cities.