Hotline: 1800 102 2007
Hotline: 1800 102 2007
Aug, 26 2020

Bata aims to strengthen its franchise network by adding more stores in FY'21

Bata is planning to launch 100 outlets this year, of which, around 80% will be started through a franchise model in tier-II and tier-III cities.

By News Editor
Bata aims to strengthen its franchise network by adding more stores in FY'21

Despite the COVID-19 outbreak, Bata India is aiming to launch 100 stores during this financial year. Of these stores, around 80% will be started through a franchise model in tier-II and tier-III cities.

The footwear major presently has around 1,500 stores across India. In order to expand its presence in semi-urban and rural markets, it is looking at adding 500 outlets by 2023.

Ashwani Windlass, Chairman of Bata India, said, “We will open around 100 stores this year and 80 per cent of these outlets will be opened through a franchise model in tier-II and tier-III cities.”

The shoemaker has decided to carry out this expansion in the rural areas where economic performance has been comparatively better than in urban areas during the current COVID-19 crisis.

Bata has also started a new initiative, Bata Store-on-Wheels, in a bid to reach out to its customers in urban areas.

Sandeep Kataria, CEO of Bata India, stated, “This new channel allows customers to shop at their doorsteps. The temporary stores are set up at large residential complexes and condominiums, adding the initiative offer a convenient shopping experience to customers, especially children and elderly whose movement has been restricted due to the pandemic.”

The company is further strengthening its e-commerce presence by increasing its footprint in online marketplaces. It has permitted delivery in more than 1,300 cities and launched home delivery from over 900 stores.

sharebtn
Comment
user
email
mobile
address
star
Related opportunities
  • Established in 2013, Shawarma Factory is India’s top rated Shawarma..
    Locations looking for expansion Maharashtra
    Establishment year 2013
    Franchising Launch Date 2020
    Investment size Rs. 10lac - 20lac
    Space required 140
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Mumbai Maharashtra
  • Grocery Stores
     Food and Beverages Retail industry business providing One Stop Store..
    Locations looking for expansion Haryana
    Establishment year 2018
    Franchising Launch Date 2020
    Investment size Rs. 20lac - 30lac
    Space required 500
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Gurgaon Haryana
  • Healthcare & Medical Products
    1) We provide quality medicine from GMP & WHO GMP..
    Locations looking for expansion Uttar Pardesh
    Establishment year 2015
    Franchising Launch Date 2015
    Investment size Rs. 10lac - 20lac
    Space required 120
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Gurgaon Uttar Pardesh
  • Sanitation Products
    About: Team OxyGarden is committed  to providing the community with  indoor..
    Locations looking for expansion Haryana
    Establishment year 2020
    Franchising Launch Date 2020
    Investment size Rs. 10lac - 20lac
    Space required 350
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Faridabad Haryana
Insta-Subscribe to
Entrepreneur
Magazine
sme-80x109
For hassle free instant subscription, just give your number and email id and our customer care agent will get in touch with you
email
mobile
OR Click here to Subscribe Online
Daily Updates
Submit your email address to receive the latest updates on news & host of opportunities