Hotline: 1800 102 2007
X
Search Business Opportunities
Feb, 02 2016

​Tier-II & III cities on Turtle’s target

Men’s lifestyle brand Turtle is looking at expanding its base in tier-II and III cities in India. It currently runs 97 exclusive stores across the country.

“The aim is to increase our reach as much as possible. For that reason, we are utilising our resources in expansion all across the country, mainly in tier-II and III cities. Certain elite markets require a continuous cost wherein you have to be present all across that city, because it makes no sense to open just one store. You have to open multiple stores to be visible. For us it makes more sense to invest in being established across the country rather than being present in just a few cities,” says Shitanshu Jhunhjhunwalla, Director, Turtle Limited, on its expansion plans.

The brand has a major thrust on franchising. “Considering our focus on deep penetration across the country, we follow a franchise model. We select our franchisees based on their knowledge, enthusiasm and how well they understand local tastes and preferences. Over the years, we have built a fantastic rapport with them and ensure that our communication is always free flowing to help us cater to our customers in the best way possible across all corners of the country. They are undoubtedly an integral part of us, and a major reason why we have reached the position which we currently enjoy,” he adds.

It also has an international presence with stores in a few cities in the Middle East namely Dubai, Bahrain, Muscat, Jeddah, Saudi Arabia and Kuwait.

Comment
Related opportunities
  • About Us: We are having restaurants by the Name " Pizza..
    Locations looking for expansion Uttar pradesh
    Establishment year 2015
    Franchising Launch Date 2015
    Investment size Rs. 5lac - 10lac
    Space required 750
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Ghaziabad Uttar pradesh
  • About Us: Kidzonia International PreSchools is a joint venture between Suraka..
    Locations looking for expansion Andhra pradesh
    Establishment year 2014
    Franchising Launch Date 2014
    Investment size Rs. 10lac - 20lac
    Space required 1500
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Serilingampalli Andhra pradesh
  • Quick Service Restaurants
    About Us: Virgo Hospitality Established in year 2016 with an outlet at..
    Locations looking for expansion Delhi
    Establishment year 2016
    Franchising Launch Date 2018
    Investment size Rs. 50 K - 2lac
    Space required 70
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater New delhi Delhi
  • Ice creams & Yogurt Parlors
    About Us: Makers of Milkshakes thrives on the cravings of the..
    Locations looking for expansion Telangana
    Establishment year 2017
    Franchising Launch Date 2018
    Investment size Rs. 20lac - 30lac
    Space required 150
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Hyderabad Telangana
Insta-Subscribe to
The Franchising World
Magazine
For hassle free instant subscription, just give your number and email id and our customer care agent will get in touch with you
OR Click here to Subscribe Online
Daily Updates
Submit your email address to receive the latest updates on news & host of opportunities