Hotline: 1800 102 2007
X
Search Business Opportunities
Jul, 12 2016

Storeking partners with ShopClues to target additional 16,000 franchisees

The partnership between ShopClues and StoreKing will enable walk-in customers to avail benefits of ShopClues through 16,000 StoreKing franchises which include mobile recharge points, kirana shops, and small shop owners located in good consumer catchment a

In a move to increase brand penetration in tier II and III cities and rural areas, ShopClues has announced a strategic partnership with StoreKing, leading assisted e-commerce player with a rural focus. It helps small-town retailers sell more products to walk-in customers without having to invest in working capital stock. The partnership between ShopClues and StoreKing will enable walk-in customers to avail benefits of ShopClues through 16,000 StoreKing franchises which include mobile recharge points, kirana shops, and small shop owners located in good consumer catchment areas.

In this collaboration, ShopClues’ products will be shown in the digital catalogue on the StoreKing app. Customers can browse through the catalogue at franchisees’ outlets and can make purchases with the help of an agent i.e. the local shop owners. The delivery of the product is made to the franchisee himself who, then, hands over the product to the end customer. The StoreKing agents ensure that customers get maximum assistance in their order placement as well as in cases of return, replacement, or refund requests.

The partnership aims to target under-served areas in India with low internet penetration. Due to unavailability of digital modes of access, offline consumer touchpoints, payment options, banking services, delivery, and lack of trust in these geographies, the consumer interaction is significantly low as compared to urban areas. The tie-up aims to target the untouched high-potential tier III cities and rural areas, while also increasing ShopClues’ presence in tier II geographies.

Nitin Kochhar, VP – Categories, Shopcluessaid, The strategic alliance with StoreKing will help us expand our consumer base further to the deeper pockets of India that have a huge number of active franchisees of StoreKing. The walk-in customers will be able to experience a wide range of products with unmatched quality offered by ShopClues at a distinct price point that the brand is famous for. Moreover, assistance provided by StoreKing agents will add a unique touch to the overall consumer experience of ShopClues. With internet and online banking services still under-penetrated in India, agent-assisted models have seen a surge in recent times and we are aiming to leverage its full potential for the benefit of customer’s pan-India.”

Sridhar Gundaiah, Founder & CEO, StoreKing said, “We are happy to enter into this association with ShopClues which will give a significant boost to the business of our franchisees. ShopClues and StoreKing together envision a future wherein every Indian, regardless of location or other constraints has access to top quality products at competitive prices.”

The Rural Affiliate program which seeks to find ways to reach out to and bring a larger number of consumers to transact online is a high priority area for ShopClues as well as StoreKing. The association also ties in with the financial inclusion initiative being driven by the Government of India.

Comment
Related opportunities
  • After School Activities
    Started in 2009, SportyBeans is India’s most reputed non-competitive multi-sport..
    Locations looking for expansion Maharashtra
    Establishment year 2009
    Franchising Launch Date 2010
    Investment size Rs. 10lac - 20lac
    Space required 1200-1500 sq.ft
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Maharashtra
  • EuroKids pre-schools in 2001 with the idea of providing a..
    Locations looking for expansion Maharashtra
    Establishment year 1997
    Franchising Launch Date 2001
    Investment size Rs. 10lac - 20lac
    Space required 150
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Mumbai City Maharashtra
  • About  THE KETTLERY (CPK Food and Beverages Pvt. Ltd.) An exclusive tea..
    Locations looking for expansion Gujarat
    Establishment year 2015
    Franchising Launch Date 2015
    Investment size Rs. 20lac - 30lac
    Space required 400 - 800 Sq.ft
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Ahmedabad Gujarat
  • Join Hands With No.1 U.K. Concept International Preschool Chain SANFORT is..
    Locations looking for expansion Uttar Pardesh
    Establishment year 2009
    Franchising Launch Date 2010
    Investment size Rs. 10lac - 20lac
    Space required 2000
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Ghaziabad Uttar Pardesh
  • Online learning/E-learning
     Join hands with Smart school Education Pvt Ltd and be..
    Locations looking for expansion New Delhi
    Establishment year 2008
    Franchising Launch Date 2011
    Investment size Rs. 2lac - 5lac
    Space required -NA-
    Franchise Outlets -NA-
    Franchise Type -NA-
    Headquater Central Delhi New Delhi
  • About Us: Join hands with Iris Florets - the happy play..
    Locations looking for expansion Telangana
    Establishment year 2014
    Franchising Launch Date 2015
    Investment size Rs. 5lac - 10lac
    Space required 2000
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Hyderabad Telangana
  • AIITA - Pioneer in IT Education & Training brings you..
    Locations looking for expansion Madhya Pradesh
    Establishment year 2007
    Franchising Launch Date 2007
    Investment size Rs. 10000 - 50 K
    Space required 600
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Indore Madhya Pradesh
  • Fine Dine Restaurants
    People whose INVESTMENT CAPACITY less than 25 Lacs should not..
    Locations looking for expansion New Delhi
    Establishment year 1950
    Franchising Launch Date 2000
    Investment size Rs. 50lac - 1 Cr.
    Space required 1500
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Central Delhi New Delhi
  • Quick Service Restaurants
    To own a business in food & beverages industry, Chick..
    Locations looking for expansion Tamil Nadu
    Establishment year 2009
    Franchising Launch Date 2013
    Investment size Rs. 5lac - 10lac
    Space required 100
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Salem Tamil Nadu
  • Imagine yourself having a tried and tested winning formula in..
    Locations looking for expansion Maharashtra
    Establishment year 2002
    Franchising Launch Date 2008
    Investment size Rs. 50 K - 2lac
    Space required -NA-
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Mumbai City Maharashtra
  • World's Largest Flower Retail Chain - Ferns N Petals Pvt...
    Locations looking for expansion New Delhi
    Establishment year 1994
    Franchising Launch Date 2000
    Investment size Rs. 5lac - 10lac
    Space required 150-300 sq feet
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater New Delhi New Delhi
  • Join Hands with Apollo diagnostics and start a business that..
    Locations looking for expansion Andhra Pradesh
    Establishment year 2002
    Franchising Launch Date 2015
    Investment size Rs. 2lac - 5lac
    Space required 200
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Hyderabad Andhra Pradesh
  • Others Consultancy
    Want to invest in a Water Care franchise business? Partner..
    Locations looking for expansion Chhattisgarh
    Establishment year 2006
    Franchising Launch Date 2012
    Investment size Rs. 2lac - 5lac
    Space required 250
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Raipur Chhattisgarh
  • Car wash / Ceramic Coating / Detailing
    Auto Herb - a proven business opportunity in Car Cleaning..
    Locations looking for expansion Maharashtra
    Establishment year 2014
    Franchising Launch Date 2015
    Investment size Rs. 10lac - 20lac
    Space required 1000
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Pune Maharashtra
  • Want to have your own business that is spread globally..
    Locations looking for expansion Maharashtra
    Establishment year 2009
    Franchising Launch Date 2010
    Investment size Rs. 5lac - 10lac
    Space required 100
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Nagpur Maharashtra
  • About Us: KRS Educreations Pvt Ltd brings a pre-school franchise model..
    Locations looking for expansion Uttar Pardesh
    Establishment year 2015
    Franchising Launch Date 2015
    Investment size Rs. 5lac - 10lac
    Space required 1000 - 2000 Sq.ft
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Ghaziabad Uttar Pardesh
  • Ice creams & Yogurt Parlors
    Want to enhance the joy of eating by creating a..
    Locations looking for expansion Delhi
    Establishment year 2005
    Franchising Launch Date 2009
    Investment size Rs. 5lac - 10lac
    Space required 50
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater New delhi Delhi
  • Join hands with Smart school Education Pvt Ltd and be..
    Locations looking for expansion New Delhi
    Establishment year 2011
    Franchising Launch Date 2014
    Investment size Rs. 2lac - 5lac
    Space required 1500
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater North West Delhi New Delhi
  • Kids & Infant Products
    Want to be financially Independent? Want to work with convenience..
    Locations looking for expansion Gujarat
    Establishment year 2006
    Franchising Launch Date 2014
    Investment size Rs. 50 K - 2lac
    Space required -NA-
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater Ahmedabad Gujarat
  • Partner with Siyaram Silk Mills Ltd - one of the..
    Locations looking for expansion Maharashtra
    Establishment year 1978
    Franchising Launch Date 2006
    Investment size Rs. 20lac - 30lac
    Space required 500
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Mumbai City Maharashtra
Insta-Subscribe to
The Franchising World
Magazine
For hassle free instant subscription, just give your number and email id and our customer care agent will get in touch with you
OR Click here to Subscribe Online
Daily Updates
Submit your email address to receive the latest updates on news & host of opportunities