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Dec, 21 2010

SOTC to promote Thailand

SOTC, a travel franchise company is all set to promote Thailand as a shopper’s paradise this festive season in joint venture with Tourism Authority of Thailand.

SOTC, a travel franchise company is all set to promote Thailand as a shopper’s paradise this festive season in joint venture with Tourism Authority of Thailand. At present, SOTC has 85 franchised outlets in cities like Bhopal, Lucknow, Indore, Kanpur, Salem, Jabalpur, Agra, Kolhapur etc. Further the company plans to increase customer access points and enhance brand awareness by expanding 100 outlets across the country via franchise route.

Commenting on the joint promotional initiative, Sethaphan Buddhani, Director, Tourism Authority of Thailand, Mumbai office said, “The Amazing Thailand Shopping Box Holidays is an innovative concept launched by SOTC to directly reach out to shoppers at the Globus mall who can now pick an off-the shelf holiday either for themselves or to gift someone special for this festive season.”

Kashmira Commissariat COO Outbound Division Kuoni India expressed her pleasure at the launch, stating, “It is indeed a pleasure to launch SOTC Box Holidays in Thailand in association with Tourism Authority of Thailand. Quality of service, value for money and convenience are the key factors influencing the buying decision. Box Holidays exactly fulfills the same. Today, clients look for quick weekend breaks at reasonable price, wherein they can spend quality time with their loved ones. SOTC’s Box Holidays is an all inclusive product with various complimentary that the traveller could only dream of.”

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