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Jun, 19 2012

Parag Milk Foods plans huge expansion

Parag Milk Foods, the maker of Gowardhan brand of milk, curd, ghee and cheese is all set to further diversify its product portfolio.

Parag Milk Foods, the maker of Gowardhan brand of milk, curd, ghee and cheese is all set to further diversify its product portfolio. It is looking to enter into the milkshakes segment as well. Besides, the company is also planning to expand its distribution network. It expects to be present in 100 towns in India in the near future. Parag Milk Foods plans to majorly focus on the eastern and northern markets in the country for expansion. Moreover, the company plans to open nearly 150 exclusive new stores in big cities by January 2013. The planned stores will be opened via franchise model.

Pune-based Parag Milk Foods is an ISO 9000 and AGMARK certified company, committed to international standards of product quality. Its product portfolio includes skim milk powder, whole milk powder, ghee, processed cheese, butter,dahi, proprietary foods like dairy whitener and gulab jamun mix powder under the brand names of 'Gowardhan' and 'Go', all made from 100 per cent fresh cow milk.

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