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Apr, 18 2013

Lite Bite Foods to spread footprints

Lite Bite Foods (LBF), a concept in the food & beverage industry promoted by Amit Burman, is planning to extend its retail presence across India by opening stores at airports by next year.

Lite Bite Foods (LBF), a concept in the food & beverage industry promoted by Amit Burman, is planning to extend its retail presence across India by opening stores at airports by next year. Besides having two franchise outlets, the brand is now scouting for prospective franchisees to open more outlets. Currently, the brand is offering franchise opportunity for two of its retail formats like quick service restaurant (QSR) and casual dining restaurant (CDR). For opening an outlet in the QSR format, a franchisee is required to invest about Rs 50 lakh along with an area of 300 sq ft. For the CDR format, a franchisee will require an investment of Rs 2.5 crore with an area of 2, 000-3, 000 sq ft.

About tapping airports for further expansion, Amit Burman, Chairman, Lite Bite Foods, says: “We are targeting to open 30 outlets at terminal-2 of Mumbai International Airport and also at the domestic airport of Delhi in the coming year.  In addition, four more franchise outlets have been signed up and these will come up in the next three months. ”

Lite Bite Foods is currently operating about 60 outlets in a wide range of locations, from malls to office complexes, high streets, highway locations, hospitals, metros and airports. They have a wide range of formats, including QSRs, kiosks/carts; CDRs, mega as well as mini food courts.

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