Continent Hotels and Resorts CHR, the Turkish based hotel company announces its expansion plans in Europe, India and China.
Continent Hotels and Resorts CHR, the Turkish based hotel company announces its expansion plans in Europe, India and China. Continent Hotels & Resorts will serve exclusively the 4 and 5 star markets, whilst the Ancyra brand will serve the mid-market hotel sector, introducing a refreshingly modern and stimulating hospitality experience. This is the first step for Continent Hotels and Resorts as well as Ancyra hotels by creating a presence in China, India and Europe. They aim to increase their property portfolio through, joint venture partnerships, regional and national franchise agreements. The company is offering master franchisee for UK. They expect to develop 5 to 7 hotels in UK with a period of 5 years through the country franchisee. This can be achieved through sub-franchising, management contracts, re-branding, or joint venture to operate under the Continent Hotels and Resort brand. This franchise is suitable for real entrepreneurs, and/or existing Hotel companies interested to re-brand current portfolio. The Country Franchisee has a 50/50 partnership with the holding company Continent Hotels.