Hotline: 1800 102 2007
Hotline: 1800 102 2007
Jan, 19 2015

Amul to take its outlet count to 10,000 soon

Indian dairy cooperative, Amul is looking at fast expansion of its ice cream outlets and parlours. Known countrywide with its popular slogan ‘The Taste of India’, it has planned to open 10,000 Amul Preferred Outlets and one thousand Amul Icecream Parlours

Amul to take its outlet count to 10,000 soon

Indian dairy cooperative, Amul is looking at fast expansion of its ice cream outlets and parlours. Known countrywide with its popular slogan ‘The Taste of India’, it has planned to open 10,000 Amul Preferred Outlets and one thousand Amul Icecream Parlours in the near future. At present, Amul has 7200 outlets and 800 parlours. The expansion will be based on franchise mode.

RS Sodhi, Managing Director of the Gujarat Cooperative Milk Marketing Federation Ltd, maker of Amul brand products, says, “We prefer the franchisee owned and franchisee managed model rather than any other model. We feel that this actually brings about the enterprising skills of the individuals on the table. The kind of product range Amul offers is unparallel and most of our exclusive retail outlets thrive due to this huge variety on offer. Our franchising model is pretty low-cost in nature and therefore we remain the largest franchisors in the branded packaged food segment.”

Speaking further on the growing ice cream sector, RS Sodhi, tells Franchise India, “As the industry is getting matured we see the future to be led by more functional variants of ice-creams. One would now find icecreams catering to specific segments and would include probiotic range, sugar free range, richer ice-creams with higher fat contents, luxury and premium take home range among others. Thus players seeking to acquire firm foot in the market would need to be more innovative in their offerings and would also have to reach out to the places which were subserviced erstwhile.”

sharebtn
Comment
user
email
mobile
address
star
Related opportunities
  • About Us: Max Lab, your partner in prosperity! We aim at achieving..
    Locations looking for expansion Haryana
    Establishment year 2016
    Franchising Launch Date 2016
    Investment size Rs. 2lac - 5lac
    Space required 150
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Gurgaon Haryana
  • After School Activities
    About Us: Let me take the privilege of presenting “SPELLING BEE”,..
    Locations looking for expansion TELANGANA
    Establishment year 2010
    Franchising Launch Date 2012
    Investment size Rs. 10000 - 50000
    Space required 200
    Franchise Outlets -NA-
    Franchise Type Unit, Multiunit
    Headquater HANMAKONDA TELANGANA
  • Extra Curriculum Activities
    About Us: Do you seek India’s transformation by building strong curriculum..
    Locations looking for expansion Delhi
    Establishment year 2010
    Franchising Launch Date 2018
    Investment size Rs. 50000 - 2lac
    Space required -NA-
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater Delhi Delhi
  • About Us: Mad About Dogs (MAD), an ambitious venture of Mad..
    Locations looking for expansion Delhi
    Establishment year 2006
    Franchising Launch Date 2018
    Investment size Rs. 10lac - 20lac
    Space required 400
    Franchise Outlets -NA-
    Franchise Type Unit
    Headquater New delhi Delhi
Insta-Subscribe to
Entrepreneur
Magazine
sme-80x109
For hassle free instant subscription, just give your number and email id and our customer care agent will get in touch with you
email
mobile
OR Click here to Subscribe Online
Daily Updates
Submit your email address to receive the latest updates on news & host of opportunities