brand expansion
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Vaishnavi Gupta Feb 11 2021 - 1 min readLenovo is planning to launch 100 new "Lenovo Exclusive Stores" (LES) in India in the financial year 2021-2022. This comes as an addition to its recent opening of the 400th Lenovo Exclusive Store in Bengaluru as part of its effort to continue offline retail expansion during the pandemic. This expansion plan of 100 additional LES ...
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Vaishnavi Gupta Feb 08 2021 - 2 min readDealShare, one of India’s fastest-growing e-tailer, has announced that it is planning to strengthen its operations as well as aggressively expand its market presence by adopting innovative strategies. As part of the brand’s new business strategy, DealShare will be adopting the ‘Franchise Model’ in all towns below 5 Lac population. Inspired by the dealership model ...
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Vaishnavi Gupta Jan 27 2021 - 2 min readWoodenStreet, a custom furniture brand, is aiming to expand its outreach by opening 20+ new stores, which will raise the count to 50+ stores, in the next 12 months, respectively. For an expansion drive, the company will target the areas of both, franchisees and company-operated brick & mortars in the upcoming months. WoodenStreet’s experience stores ...
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Vaishnavi Gupta Jan 14 2021 - 1 min readRupa & Company Limited, India’s leading knitwear brand, has opened its 5th RUPA COMFORT STORE in India. The new store has been launched in Sikar, Rajasthan. Designed as ‘Experience Zones’, the Comfort Stores’ objective is to provide consumers a personalised brand experience, and to pass on various benefits of an Exclusive Outlet to the customers. ...
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Vaishnavi Gupta Jan 14 2021 - 1 min readGarment Mantra Lifestyle Ltd, a sustainable and eco-friendly lifestyle brand, is planning to launch new outlets for Twenty Twenty Trading LLP “Price Mantra”. The company is targeting to introduce 110 new stores in the coming year. Garment Mantra has unveiled a unique and niche branded retail model ‘Price Mantra’ stores in different cities in order to fulfill the demands ...