Advergaming
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Shahram Warsi Aug 16 2019 - 3 min readThe real-life entertainment segment might be a new area for business investment for modern India, but it’s not an alien concept at a global level. Entertainment is that form of activity that holds the attention and interests of people, especially the new-age generation. Despite being a niche segment, the concept of an escape room as ...
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Franchise India Bureau Aug 03 2018 - 2 min readChina’s mobile game makers witnessed immense growth in overseas markets in the first half of this year with a steady surge in gamers online, an industry report showed Monday. During the half year period, revenue for mobile games on the iOS App Store and Google Play in overseas markets reached about 2.6 billion U.S. dollars ...
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Neha Malhotra Sep 29 2017 - 4 min readAs a franchisor, it is your endeavour to market your brand and carry out the needed branding campaigns to reach out to people. Branding exercises range from the usual ad hoc ones to much effectual and efficient ones today. Newer techniques have surfaced which aid your business just right. Read on to know the ones ...