Tea & Coffee market in India
-
Nikita Arya Sep 30 2019 - 3 min readHave you ever heard of ‘Masala Chai’? If you’re an Indian, you might be familiar with this word as it is a predominantly famous variant of tea in India. Indians have been obsessed with tea or chai (as it is often called in India) since almost forever. The obsession can be seen by the fact ...
-
Sneha Santra Sep 05 2019 - 2 min readIndian mornings are incomplete without a sip of freshly brewed chai or coffee. Tea and Coffee are an integral part of Indian culture and heritage. Tea & Coffee chains are becoming widely popular for the past few decades and serve as a preferred location for meetings, dates, and hangouts. However, there are very few high ...
-
Sneha Santra Jul 30 2019 - 5 min readChaiiwala Franchise: "Desi-Chai" With A Global Twist Four years ago, the next generation of a chaiwala (tea-maker) family from Delhi decided to take their great grandfather’s special recipe and open their first chai (tea) store in Leicester, UK. Being born & bred in Leicester, the founders of Chaiiwala couldn’t find a decent place for having proper chai. ...
-
Nikita Arya Jul 18 2019 - 3 min readIndians have been obsessed with tea or chai (as it is often called in India)almost forever. The obsession can be seen by the fact that Indians drink around 30 cups of tea for every cup of coffee! Despite having such a big potential as a market, it is surprising that there was not an organised ...
-
Sneha Santra Jul 09 2019 - 4 min readHeading Towards A Tea-volution! There’s no denying this fact that India is a tea-loving country, and when you merge tea and business together, the sky is the limit. However, in any business, innovation is an essential element for ensuring growth in the long run. One such innovation in the tea market is the emergence of ...