Maybelline New York
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Franchise India Bureau Jan 18 2019 - 1 min readPuma, the sportswear brand, and the international makeup brand Maybelline New York have collaborated to launch a 12-piece makeup collection. The collection features smudge-proof mascara, a metallic highlighter, matte long-lasting lipsticks, metallic and matte eye sticks, and gloss face sticks. The availability both in-store and online of the collection will vary per country. Trisha Ayyagari, Deputy ...
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Sneha Santra May 04 2018 - 4 min readThe beauty industry thrives on novelty with its non-stop product launches and a never-ending stream of trends born on social media. Beauty is big business, despite current world market conditions, the global beauty and personal care industry is booming. The beauty and cosmetics market is estimated to generate approximately $450 billion in annual sales worldwide. ...
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WI Bureau Sep 29 2017 - 2 min readAfter gaining adequate demand for its range of lip glosses and Colossal Kajal by signing young Bollywood actress Alia Bhatt, Maybelline New York India has roped in yet another debutant actress - Athiya Shetty to promote its product range. In sync with its latest tagline ‘MakeItHappen’, the brand has signed Shetty to showcase the ...
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Niharika Verma Sep 29 2017 - 4 min readIndia’s beauty products are broadly divided into cosmetic products and skin care products. It is estimated that over 85 per cent of the market revenue comes from the women population; however, with the inception of male grooming category, men’s product has also seen a sharp rise.Of the entire wellness industry which is poised to touch ...