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Feb, 02 2012

Dwarka India seeks pan India expansion

Dwarka, a manufacturer of indoor and outdoor cast iron decorative products since 1986 has joined hands with Francorp India, a part of Franchise India.

Dwarka, a manufacturer of indoor and outdoor cast iron decorative products since 1986 has joined hands with Francorp India, a part of Franchise India. Francorp will develop the roll out strategy; further leveraging the identification of the ideal franchise profile and the overall development of the franchise acquisition plan of Dwarka India.

Commenting on the collaboration, Bhanu Patel, Chief Managing Director, Dwark India said: “Dwarka has built up its brand by always serving best to customers; we hope our decision of expansion with Francorp will prove to be a great step.”

Dwarka India manufactures world class quality products. The varied decorative products are lamp post, gazebos, garden furniture, benches, street pole, and bollard and light fittings. The brand is known for their strong local presence across the country.

Dwarka India has ultra-modern manufacturing facilities at Indore and has their sales offices in Chennai, Jodhpur and Indore being the head office.

Elaborating on the collaboration, Gaurav Marya, Managing Director, Francorp said: “I am delighted to work with Dwarka India, for its expansion program. Francorp will play a critical role in this project by assisting them in establishing achievability of this concept; propose a sustainable business model for future positioning, financial assessment of the license business, licensee profiling, identification of potential market and device a comprehensive rollout strategy.”

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