Restaurant Franchise Opportunities

Expansion Sep, 09 2014

Zomato, the online restaurant search engine is expanding its business globally

With its expansion in countries like Czech Republic and Slovakia, the online search engine is focusing on global with local market.

By Franchise India Bureau
Zomato, the online restaurant search engine is expanding its business globally

Zomato, the India-based restaurant search engine launche in 2008 has recently acquired two of its peers in Czech Republic and Slovakia (Lunchtime and Obedovat), has increased its presence to 15 countries. Presently, the company operates in UK, UAE, South Africa, New Zealand, the Philippines, Portugal, Brazil, Chile, Turkey, Indonesia, Sri Lanka and Qatar, and over 25 cities across India.

''We want to be the 'Google' of food. Our vision is to be the global platform when someone is looking for food locally," says Pankaj Chaddah, Co-Founder & COO, Zomato in an interaction with Business Standard.

Zomato today has a share of Rs 31-crore backed by Info Edge (owner of Naukri.com) and Sequoia Capital. The big markets for restaurants are in the US, Germany, Japan, Russia, Australia and the UK. The space is dominated by local-business search giant Yelp, which is present in 28 such markets. There are others like JustEat (13 countries) and Open Table (20 countries) but they are focused on food-ordering and table-bookings, respectively and don't have a restaurant discovery like Zomato or Yelp.

Not only this focusing on deep market research, in the UK, people are used to table-bookings; so it tied up with Open Table, ResDiary, and Bookatable. ''We are the discovery layer and they are the transaction layer,'' says Chaddah.

Related: Hyatt Regency now in Gurgaon

Click Here to add Comment
Please add your Comment
Rating
NEWSLETTER SIGNUP

Submit your email address to receive the latest updates on news & host of opportunities.

Most

Video

Magazines & Books

Read the latest franchising magazines and books to get comprehensive and up-to-date information on leading franchise systems, trends and more.

BOS
Recommended For You
Newsletter Signup
Submit your email address to receive the latest updates on news & host of opportunities.
Restaurant India

Copyright © 2009 - 2016 Franchise India Holdings Ltd.

The information contained herein is of generic nature only, and Franchise India is not, by means of this website or any part thereof, rendering professional advice or services. Before making any decision or taking any action that might affect your finances or business, you should consult a qualified professional advisor. Your use of this website or any of its pages or links given, is at your own risk and you assume full responsibility and risk of loss resulting from your usage. With respect to use of the website, kindly visit www.franchiseindia.com/terms.