Restaurant Franchise Opportunities

Expansion Nov, 10 2014

Burger King opens its 100th outlet at Select CityWalk

Burger King, the world\'s second largest burger chain has entered India on Sunday, 9th November, warmly welcomed by the customers.

By Franchise India Bureau
Burger King opens its 100th outlet at Select CityWalk

Burger King, the world’s second largest burger chain has opened its doors for burger lovers in Select CityWalk on November 9.

 

The burger chain has witnessed huge response among the locals with waiting queues and crowd outside the outlet.

 

After opening of its first store in Delhi, the brand will do subsequent launches in Mumbai and 10 other locations respectively.

 

The burger chain which has also partnered with e-commerce platform to sell it whoppers burger online has extended duration of ebay vouchers till 16th November.

 

The burger chain has also eliminated ‘Beef’ from its menu due to the religious reasons in India. The restaurant will be serving chicken, mutton and vegetarian burgers in the country priced almost same to the other competitors in the QSR segment.

 

"Burger King is targeting India as its largest market in the world as rapidly growing Indian middle class are witnessing a sea change in their eating habits” said, Rajeev Varman, CEO, Burger King India.

 

At the same time, this debut of the chain's New Delhi branch marks the 100th country to have a Burger King restaurant.

 

Also Read

Select CityWalk to host Burger King's first outlet in India

Burger King to introduce Beef-free Whoppers in India

Rumours taking rounds over Burger King's probable location in India

 

Related: Starbucks slowing down on its expansion pace; Adds just 10 more stores this year

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