DealMela announces the launch of the first phase of its master franchise offering in Delhi/NCR, Chennai, Bengaluru, Kolkata, Hyderabad, Nagpur and Pune. It plans to carry the roll out of Broker Office Franchisee (BOF) on pan-India basis.

A DealMela Broker Office is the offline destination for all group booking opportunities in the city and surrounding catchment region. Effectively, the BOF takes the DealMela value proposition to the real estate community and enrolls BDAs and affiliates as a franchisee and on behalf of DealMela. For acquiring BOF one require a furnished commercial office space of around 500 sq. ft in prime location along with franchise enrollment fee of Rs three lakh.

A DealMela BOF is the centre for recruiting and retaining successful Business Development Associates (BDAs) and affiliates, responsible for execution of the DealMela value proposition in the field.

DealMela believes that the best Estate Agencies are built around the BDAs or affiliates who handhold customers at every stage.