Jul, 15 2016

Pokemon Go might join hands with McDonald’s on sponsored locations

Pokemon Go is making its move to sign a healthy deal with McDonald’s. If all goes by the plan, Japan might become the first country where this new partnership is going to get launched.

By Franchise India Bureau
Pokemon Go might join hands with McDonald’s on sponsored locations

Pokemon Go, the game which already has set the cash registers rolling for Nintendo’s stock value, is once again making waves in media corridors. The recent report suggests that the game is on move to pump more money with a new partnership with global food chain, McDonald’s.

One of the prominent media source revealed, Pokemon Go is making its move to sign a healthy deal with McDonald’s. If all goes by the plan, Japan might become the first country where this new partnership is going to get launched. In the partnership, every McDonald's in the country would become either a Pokéstop or a gym, where users either collect supplies or battle Pokémon against one another.

This will further churn the business wheels of US based fast food chain by alluring more customers to the outlet. If this partnership hits the right nail on the head, the Pokemon Go might be spreading its wings to other countries as well with more sponsored locations.

Eagle-eyed Redditors first noticed the potential for a partnership when they dug through the code on the Android version of Pokémon Go. They searched for sponsors and partnership and found the word ‘McDonald'’ within the code. Niantic, the creator of the game, had previously hosted sponsored locations within its old game, Ingress, so it wouldn't be surprising to partner up with brands this time around. However, McDonald’s deprived of commenting anything on the development. 

Related: Zoomin partners with Crosswords for expansion

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