Chhota Bheem
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Franchise India Bureau Oct 17 2018 - 1 min readChuChu TV has announced a global toy partnership with Australia-based Moose Toys. Through this partnership, Moose Toys will be launching ChuChu TV Toys across activity and learning, figures, dolls and plush in key markets of United States, India, United Kingdom, Australia and New Zealand in fall 2019. The partnership was put together by India's foremost ...
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Rita G Chauhan Sep 29 2017 - 4 min readBasking in the success of its popular cartoon characters like ‘Chhota Bheem’, Green Gold Licensing & Merchandising, a division of GGAPL entered the retail space. In an interview, Tomasz Walczak, VP, Sales & Marketing, Green Gold Stores shares the company’s expansion plans in India through franchising. Rita G Chauhan (RGC): How was the idea of ...
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Niharika Verma Sep 29 2017 - 6 min readKids mean big business opportunity to marketers. About 40 crore kids under the age group of 10-12 are the most conspicuous consumers’ lot, lapping up not only in the apparel, toys, eatables, gadgets, accessories and shoes market, but also counseling their parents on big-ticket purchases. Pegged at Rs.380 crore in 2012, the baby toiletries market ...
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Niharika Verma Sep 29 2017 - 4 min readEstablished in the year 2011, Novateor Research Laboratories Pvt Ltd is a reputed R&D firm, manufacturing Teeth Whitening Strips while it’s other wholly own subsidiary Novateor Sales & Marketing Pvt Ltd is a well known manufacturer, importer and exporter of high quality Toothpaste, Brush and other dental care products. Significantly, Novateor Sales & Marketing is ...
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Sunil Pol Sep 29 2017 - 6 min readGrowing rage of licensing in kid’s personal care space has opened new avenue of opportunities for the manufacturers of wellness products offering kid’s range. With an objective to explain the benefits of licensing in gaining traction for the kids’ category of products, WI Bureau spoke to Alok Kamat, Managing Director, Alkam Licence Products Pvt ...